Apidae is a small independent Polish honey brand, selling high-quality honeybee products. Everything they offer is natural, made from real honey - straight from bees.


The design emphasizes Apidae's pursuit of perfection in the craft of honey making. The colour palette and fonts are inspired by nature and were chosen to feel raw, earthy and organic. Apidae’s identity is very flexible; the brand uses a variety of visual representations of honey splashes and scratched textures, indicating the messy and authentic art of beekeeping.


In the sea of non-specific yellow honey jars, Apidae stands out as a premium, strong and authentic brand, sharing their love for honey.


Design & Motion: Adrianna Bilas

Client: Apidae